Hi everyone,
Here is an article of today about some ads in the US that are controversial......
https://www.washingtonpost.com/news/wonk/wp/2015/11/12/what-a-creepy-bloomingdales-ad-tells-us-about-americas-understanding-of-rape/*******************
A woman is laughing, head tossed back, focused on something over her right shoulder. A man stares at her, unsmiling. The caption reads: Spike your best friend’s eggnog when they’re not looking.
This advertisement, part of Bloomingdale's new holiday catalog, inspired instant backlash on the Web.
“And what is this?” she asked. “Some kind of business function they’re attending? This is the way we’re going to treat women in the workplace?”
The photo is perfect, she said, for a lecture about consent.
“It’s sending the message that it is it okay to have sex with people who are incapable of consent," she said. "These are decisions that should be made consciously and willingly.”
The conversation around America’s rape problem roared this year, as the Department of Education investigated at least 106 universities for their handling of sexual violence reports.
Following pressure from activists nationwide, California recently became the first state to adopt an affirmative consent policy, requiring students on public campuses to get permission at every stage of a sexual encounter. Roughly 1,400 places of higher education, now use some type of “yes means yes” standard in their sexual assault policies, according to the National Center for Higher Education Risk Management.
Bloomingdale's is the second large company this year to face accusations of promoting rape. In April, an ill-fated Bud Light label went viral: “The perfect beer for removing ‘no’ from your vocabulary for the night.”
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Cheers.
Sriram
