Interesting article
https://www.theguardian.com/sport/2024/apr/23/rugby-union-heritage-the-breakdown
Almost everything about the sentiment of this article is what's wrong with rugby in my opinion - the issue with rugby isn't that it fails to recognise its heritage - quite the reverse, it is so in hock to its amateurish past that it cannot make the changes it needs to be relevant today and attract new fans.
I had a really interesting conversation over the weekend with some of my welsh relatives, particularly my wife's cousin (very close to Cardiff rugby royalty as her father played no9 in the famous blue and black and as chair of the club was instrumental in bringing forward some of the greatest names of the 70s). What was clear to me was that welsh club rugby (and it seems from this article in Scotland too) simply hadn't properly moved forward for decades. The result - a club in the capital of Wales, playing supposedly their national sport, in the top tier of club rugby - averages just 7,000 attendance. And my cousin-in-law (who is female) was telling us how uncomfortable she feels attending as a woman as the crowd is almost exclusively old and male. And also, astonishingly, that she found it almost impossible to buy a season ticket - frankly the club ticket office simply didn't really get what she was wanting to do.
But hey, ho, we can all go dewey eyed over some great game we remember from 1974 ... until there is no one left who remembers 1974 and the youngsters (i.e. anyone under about 50) are all off to see Cardiff City play football (average crowd 21,000 in the second tier - but don't forget football isn't the national sport in Wales apparently).